With our webinars, we want to spread knowledge about digital marketing of experiences and keep you updated in the field. What do you want to learn more about - automations, segments, or maybe AI?
Maximize customer experience and increase revenue with AI-generated customer analytics
AI – unlocking customer insights
AI is a hot topic that is being discussed in many workplaces. Different AI assistants for text generation, image management and sorting are popping up everywhere and ChatGPT is, not least, used as a creative helper. But, what else is AI than a chatbot for content ideas?
AI can be used in many, many areas. In this webinar, we dive deep into how you can achieve even higher customer understanding in the experience industry with the help of AI. How can you do smart customer analytics to give your customers suitable recommendations, maximize the customer experience and increase revenue?
Understand your visitors and be relevant in your dialogues
How well do you know your customers and how can you segment them? How do you get more regulars? Segmenting your customers and being relevant in your communication, is essential if you want to increase open rates, engagement rates and sales figures. If you’re right on target, you tie customers closer to you and achieve higher customer loyalty.
But where do you start? And what data can you use to create segments? In this webinar, we go through all the questions you might have about segmentation and give you concrete examples – everything you need to get started as quickly as possible.
What is it - and why is it your new best friend?
The key to breaking through the noise is high relevance. Content just for you, spoken in your language, presented the way you like it. How do we do that when we have thousands of visitors? We are but a few enthusiasts managing everyhing!
Get help from your new best friend - Automations! In this seminar we focus on how automations can help us create a personal, bonding relationship with our visitor, while saving time and providing additional sales.
Maximize your emails
Maximize your emails
Email is the old lady that remains one of, if not the most important communication channel we have. But even though it is an old technology, there is still a lot happening in the field.
New platforms place new demands on design, new generations require new appeals and new design trends require new design languages.
Big and complicated, or just amazing?
We hear alot about data driven marketing, but what is it really? In this webinar we are diving into the deep end and getting to the bottom of what it really means and how we can apply these concepts every day. Focus is on how to get started as an event organizer and how to avoid getting cought up in endless it-projects on your journey 🙂. Please note that this video is in swedish.