“This growth shows that we’re solving a real problem”
MarketHype.io, a leading Audience Development Platform for the event industry, has been named one of Sweden’s fastest-growing technology companies. In Deloitte’s annual and prestigious ranking, Sweden Technology Fast 50, the company secured seventh place.
This placement is based on an impressive revenue growth of 3039 percent over the past four years.
MarketHype.io has quickly become an indispensable tool for organizers – from theaters and concert halls to sports clubs and festivals. The company’s success highlights a clear shift within an industry that has historically relied on manual and less data-driven marketing methods.
– Earning a top-ten position on Deloitte’s list is incredible proof of the hard work our team puts in – but, more importantly, that the event industry is ready for digitalization. This growth shows that we are solving a real problem, says Erik Lindholm, CEO and founder of MarketHype.
MarketHype.io integrates directly with organizers’ ticketing systems, creating a unified and enriched view of the entire customer base. This enables marketers to understand their audience in depth, build smart segments based on demographics and purchasing behavior, and analyze what truly drives ticket sales.
The platform also provides powerful tools for automated communication via email and SMS. This allows organizers to engage visitors, build loyalty, and drive upsell – before, during, and after an event.
– Many in the industry struggle to actually make use of all the customer data they have. We make the data accessible and actionable. With just a few clicks, our users can identify a new target group, review their purchase history, send a tailored email, and see exactly how much revenue that email generates – all within one platform. Deloitte’s recognition shows that our platform does what it’s meant to do, says Jacob Hammar, Head of Marketing at MarketHype.io.
